Josefin Graaf Nordlander and Malin Ledin founded Graaf Ledin PR agency in the summer of 2018. After several years of working in the PR industry, both individually and together, they noticed that there was dissatisfaction among brands and distributors when working with PR agencies, so they felt the need to make a difference. They started the agency with the vision of becoming one of Sweden's most beloved and familiar PR agencies with the brand and the client in focus.

 

Today, we are a team of eight amazing colleagues who are all passionate about PR and marketing within lifestyle and beauty. We work in close collaboration with each individual client while adapting a tailored PR strategy to their needs. Our dedicated team develops innovative ideas and successful strategies to ensure that our clients reach the top and stay there.

 

Through close contact with the client and proper monthly reporting,  we become a strong team that increases both brand awareness and the brand's sales figures. This is thanks to our wide network of contacts and creative strategies that allow us to reach the brand's target audience with a sales-effective message.